Go-to-Market Strategy Consultant
Launch products that actually win
I help B2B startups and scale-ups craft go-to-market strategies that turn great products into market leaders.
Services
A strategic approach
to market success
Market Positioning
Define your unique market position. I help you identify your ideal customer profile, competitive differentiation, and messaging that resonates.
Launch Strategy
Plan and execute product launches that generate momentum. From beta programs to full market rollout, every step is mapped and optimized.
Growth Playbooks
Build repeatable systems for scaling. Sales enablement, channel strategy, and demand generation that compounds over time.
About
15 years of turning strategy into revenue
I'm Michael Hearne, founder of Modal Path. I've led go-to-market for three successful exits and helped scale products from zero to $50M+ ARR. Before consulting, I was VP of Marketing at a Series B SaaS company and Head of GTM at two early-stage startups.
At Modal Path, I work with founders and growth leaders who want strategic clarity—not just tactics. Every engagement starts with deep market research and ends with an actionable playbook your team can execute.
Working with ambitious teams everywhere.
50+
Companies advised
Results
What clients say
Sarah helped us completely rethink our market positioning. Within 6 months of implementing her strategy, we doubled our enterprise pipeline.
James Chen
CEO, DataFlow Systems
The clarity she brought to our GTM was transformative. She doesn't just give advice—she gives you a playbook you can actually execute.
Maria Rodriguez
Founder, CloudScale
Working with Sarah was like having a fractional CMO who actually understood our product. Her launch strategy exceeded all our targets.
David Park
VP Growth, Nexus AI
$200M+
Pipeline generated
3x
Average ARR growth
12
Successful launches
Let's talk
Ready to launch something great?
Book a free 30-minute strategy call. We'll discuss your goals, your market, and whether working together makes sense.
Schedule a Call